Are you trying to get more people on your email list fast? Don’t worry, you’re not the only one. A lot of companies have trouble getting subscribers. But a strong email list is super important for marketing. Did you know that 59% of folks say marketing emails affect what they buy1? And 80% of business pros think emails help keep customers1.
Starting an email list might feel scary, but it’s a smart move. Email marketing brings in $42 for every $1 you spend1. Yes, email marketing is affordable and super effective for talking to your customers. It’s a great way to make your investment worth it.
In this guide, I’ll show you 14email list building tools and methods. They’ll help you build a big, engaged email list from zero. Using these steps, you can use email the right way. This will help grow your business.
Having an email list makes your marketing more personal. It turns one-time shoppers into loyal customers. And it lets you market to people who already like your brand. So, let’s get started on building your email list today!
Key Takeaways
- Email marketing is a great way to influence what people buy and keep customers coming back.
- It’s worth it to start from zero because email marketing has a huge return on investment.
- This guide will show you how to get a big email list that loves hearing from you.
- An email list lets you connect with customers, build loyalty, and market to people who are already interested.
- Follow these tips to use email marketing to grow your business in a smart way.
Choose the Right Email Marketing Platform
Choosing the best email marketing platform is vital. It helps you handle your email list well and run your campaigns smoothly. A strong email tool saves time and makes your marketing more effective2.
Look for features like sorting people into groups, making web pages, automating your emails, and testing different ideas. This will help you send messages that matter to people. Then, your messages will be more engaging2.
Features to Look for in an Email Marketing Tool
Your platform should be good with both regular and special emails. Special emails, like order updates, help build trust with customers2.
Linking your email tool with your site or customer records makes info more accurate. It lets you add to your email list from places like social media and live chat. That way, you’ll grow your list faster2.
Tools that find your audience, use surveys, and combine stats from Google can help a lot. They give you a full look at how your emails are doing. Then, you can use facts to make your email marketing even better2.
Top Email Marketing Platforms for List Building
Emails are super popular worldwide. Soon, we’ll see over 376 billion sent and gotten every day. That’s why email marketing gives back so much more, 3,600% more, than other ads3.
The price of email tools varies. You might pay from $10 to $4,000 a month, depending on how many people are on your list. However, some places, like Moosend, let you start for free. This means you can begin without spending money upfront2.
Email Marketing Platform | Pricing for 500 Contacts | Pricing for 2000 Contacts | Pricing for 5000 Contacts | Pricing for 10000 Contacts |
---|---|---|---|---|
SendinBlue | $25 | $25 | $25 | $25 |
GetResponse | $15 | $25 | $45 | $65 |
Constant Contact | $20 | $45 | $65 | $195 |
Drip | $19 | $29 | $89 | $154 |
MailerLite | $15 | $30 | $50 | N/A |
MailChimp | $10 | $31 | $53 | $79 |
ActiveCampaign | $15 | $55 | $99 | $155 |
Klaviyo | $20 | $60 | $100 | $150 |
MooSend | $10 | $10 | $30 | $55 |
4
When picking an email tool, think about your budget and how big your list is. Also, look for the features you need. Many tools have free or cheap starting options. This makes starting with email marketing affordable and easy34.
Create Irresistible Opt-In Incentives
To get more emails, creating cool lead magnets is key. They make people want to sign up. Email marketing works better than Facebook or Twitter, making these incentives super important5. Give out helpful stuff or special deals to draw people in. Then, you get to talk to them directly6.
Types of Lead Magnets That Convert Well
Here’s what works to turn visitors into subscribers:
- Free ebooks or guides
- Checklists or cheat sheets
- PDF resources or templates
- Coupons or exclusive discounts (71% of users prefer using coupons sent directly via email)5
- Webinar registrations
- Worksheets or printables
- Free courses or email series
Using many lead magnets is smart. Adding special content to blog posts helps too. For example, quizzes can bring in lots of new people and money5.
E.g. They led to 7,000 more email subscribers and a $124,000 boost. Surprising, right?
Best Practices for Crafting Compelling Opt-In Offers
Here’s how to make your lead magnets work well:
- Be sure your offer is valuable and solves a clear problem for people.
- Use catchy titles and explain your offer well.
- Adding pictures can make people more likely to sign up by 22%5.
- Don’t make the sign-up hard. Just a few fields are best.
- Try different magnets to see which your audience likes best.
Follow these tips to get more people to sign up. A good lead magnet can bring in 25-50% of your new subscribers, depending on how great it is6. The real secret is to offer something really good that makes visitors eager to join. Whether it’s coupons, free items, useful stuff, or special “subscriber-only” deals.
Leverage Pop-Ups and Opt-In Forms
Pop-up forms and opt-in forms help grow your email list fast. They catch your visitor’s eye, turning them into subscribers. Pop-ups usually turn 11.09% of visitors into subscribers, and some even get up to 42%7. It’s key to make pop-ups and forms that people like and find helpful.
Designing User-Friendly Pop-Up Forms
Creating pop-up forms lets you choose simple or striking. Form builders make it easy to match your brand’s look. Keep what you show based on what your audience likes to boost results.
Here are great tips for making pop-ups friendly:
- Keep the design clean and uncluttered
- Use a strong, compelling headline
- Offer a clear and enticing incentive
- Include a prominent call-to-action button
- Optimize for mobile devices
Optimal Placement and Timing for Opt-In Forms
Besides pop-ups, placing forms on popular pages is smart. They go well with pop-ups for a stronger list. Try different pop-up times to see what works best.
Timing matters for pop-ups:
- Welcome visitors with a pop-up in their first 15 seconds. Keep it simple, with just an email field and clear action.
- Exit pop-ups appear when visitors want to leave. Give them a good reason to stay. These pop-ups could keep 10-15% of those visitors7.
- Use targeted pop-ups to show special deals when people are looking around your site. Make sure they match what visitors are interested in.
Using pop-ups and forms right can really grow your list. Try different styles and times to find the best fit for your audience. Always focus on what visitors need and offer them something they find valuable. This way, pop-ups and forms become strong tools to grow your list.
How to Build an Email List Quickly
Now, let’s learn how to boost your email list fast. It costs less to keep a customer than find a new one. This makes keeping people on your list very important8. So, how do you build a loyal email fan base quickly?
Using onsite retargeting is powerful. A case study by Digital Marketer got 2,689 leads in two weeks. It also made the average time spent on the website increase by 54%8. You present personalized CTAs that match what visitors do. This tactic improves how many people actually sign up. Personalized CTAs can get 42% more people to sign up than non-personal ones8.
Offering incentives, like discounts, can also spur sign-ups8. Use clever wording in your CTAs to make people laugh. It can grab their interest and stop them from leaving.
A referral program is another great idea. It gets your current subscribers to bring in new ones8. This takes advantage of word-of-mouth advertising. It can really grow your list.
Go for sign-up chances throughout your website. Adding the option to join during checkout can spike your sign-up numbers8. This way, you catch leads when they’re most interested. This can help grow your list fast.
To get the best results, use top-notch email list building tools. These tools make it easy to make great sign-up forms and pages. With these tools and a commitment to providing value, you can grow a strong list fast8.
Harness the Power of Social Media
Facebook and Instagram help build relationships and loyalty. Collecting email addresses is key for more engagement9. Now, everyone can put links in their Instagram Stories, making it easier to collect emails9.
Promoting Opt-Ins on Social Media Platforms
Add a sign-up button or opt-in form to your Facebook. Encourage your followers to join your newsletter through social media campaigns. This takes advantage of the platforms’ wide audience. Also, use social media to promote special discounts for those who sign up.
Running Social Media Contests to Grow Your List
Contests on platforms like WishPond and ShortStack work well for growing lists. They boost excitement and interaction, gaining new leads9. Try viral contests that get people to share for extra entries and user-generated content. Giveaways, like free products, can also draw in many emails. Just make sure the rules are clear.
Leveraging Social Media Ads for List Building
Facebook Lead Ads make it easy for people to sign up without leaving the platform. By using these ads, you can quickly grow your list and automate the signup process9. Offering lead magnets, like industry reports, can also help by offering something in return for the email9.
By using these social media strategies, you can grow your list and connect with your followers better. To find out more about building your list on Facebook, see this informative article from LeadsBridge.
Conclusion
Building an email list swiftly requires a multi-faceted approach. Start by choosing the optimal email platform and crafting compelling offers to entice sign-ups. It’s crucial to strategically use pop-ups and forms, and actively share your sign-up opportunities on social media.
Research from Leadpages shows that a two-step sign-up process can increase sign-ups by 59%. For instance, a well-executed pop-up ad brought in nearly 2,700 new leads within just two weeks, and also enhanced user engagement on websites.
Maintaining a robust email list involves continuous testing and optimization. Tailor your messages to resonate with each recipient; personalization can boost sign-ups by 42%. Incorporating strategies such as referral programs and offering discounts can also effectively grow your subscriber base.
Building your email list is a long-term effort that requires dedication. Utilize existing content to drive more traffic, and create dedicated landing pages to attract new leads. With a well-crafted strategy and the right tools, success is within reach. Implementing tactics like pop-ups at checkouts can significantly enhance your results.
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For a visual overview, you can watch this insightful YouTube video.
Source Links
- https://www.yieldify.com/free-guides/email-list-building-strategies/
- https://www.bgateway.com/resources/digitalskills/digital-resources/how-to-choose-an-email-marketing-platform
- https://www.businessnewsdaily.com/4488-email-marketing-guide.html
- https://caff.org/how-to-pick-an-email-marketing-platform/
- https://undullify.com/create-irresistible-optin-offers-build-grow-email-list/
- https://optinmonster.com/how-to-build-an-email-list/
- https://optinmonster.com/free-email-list/
- https://blog.hubspot.com/marketing/list-building
- https://leadsbridge.com/blog/build-email-list-on-facebook/
- https://www.engagebay.com/blog/email-list/